Who am I?
My name is Justine Stalder, passionate about nature, wide open spaces and Nordic territories. Swedish Lapland has always held a special place in my life, far beyond just a travel destination.
A strong family bond with Lapland
My family comes from Malå, a town located in the Västerbotten region, in the heart of Swedish Lapland. I grew up maintaining a close connection with this region, through regular visits, family stories and a culture deeply rooted in respect for nature and the rhythm of the seasons. This closeness allowed me to discover Lapland from the inside, far from the classic tourist routes.
Why I created this website ?
I created this website to share an authentic and sincere vision of Swedish Lapland. Too often, this region is reduced to a few images or activities, when in fact it is full of lesser-known places, local traditions and unique experiences to enjoy all year round. This website was born from the desire to pass on a different way of travelling, more respectful and more human.
What I wish to share
Through this website, I wish to offer practical advice, activity ideas, lesser-known places and reliable information to discover Swedish Lapland in depth. Whether in winter, under the northern lights, or in summer, under the midnight sun, each season offers a different experience that I am passionate about sharing.
My values
This project is built on values that are close to my heart: respect for nature, responsible tourism, authenticity, and the promotion of local cultures. Travelling in Lapland is above all about learning to slow down, to observe and to respect a fragile but exceptional environment.
Who is this website for ?
This website is for all those who wish to discover Swedish Lapland differently: curious travellers, nature lovers, seeking peace, gentle adventure and authentic experiences, far from mass tourism.
A personal touch
My favourite moment in Lapland remains winter, when silence blankets the snowy landscapes and the sky sometimes lights up in green, pink and purple. These simple yet powerful moments are what inspired me to share this region through this website.